Ken Nelson, Founder and CEO

ScoringTech helps your unit or agency train, assess, and qualify to always get hits at gunfight speeds.

Explaining Scoring Tech to those who haven’t heard of us:

One of my simple ways of thinking about a business is how I explain it at dinner parties, social events, or places where you have to explain your work without using jargon, industry terminology. Sometimes this is called “Explain it to a 5th grader” or “Explain it like I’m dumb.”

So how do I explain “Scoring Tech”? 

“Our primary mission is to help good guys win gunfights against bad guys.” 

If they respond with “Oh, that’s interesting, tell me more”... then I expand with:

“We help military and police units that carry guns all day. While how fast they can hit bad guys is life & death in a gunfight, their shooting tests and training don’t use actual gunfight speeds, which are 4 to 5 shots per second from everybody shooting (good or bad).  Thus when a fight happens, they aren’t trained for it, and they almost always miss (a lot). ”

Typical response “My husband/father/brother/sister is a police officer/Marine/Army/SWAT, was he trained poorly?”

“Probably”

By now, if they are truly interested they ask “How do you help?”

We don’t help everyone - just people that also believe time matters in a gunfight.  It’s just simpler. 

We work with them to identify the specifics of their marksmanship mission.  Who are their opponents? How well (fast/accurate) do they shoot? What do they shoot? Are they in body armor? How far away?  Are they fighting one person usually, or more than one?

We help them build a marksmanship assessment they can run at scale that is built around their real mission and opponents. 

We put that assessment into software on mobile devices and measure their personnel in detail on their speed and accuracy in all parts of the assessment. 

Usually they don’t do that well and are wondering how to improve.

To help with that we developed the Joint Marksmanship Assessment (JMAP) app. It instantly measures dozens of simple fundamentals they can work on.  There is no guessing - JMAP tells you what to work on.  

If they aren’t sure how to tune up those fundamentals (many have never shot with time and accuracy together), then our staff of world-class shooters/trainers, who are among the best in the world, teach their instructors to neutralize bad guys on their first shots from close-up to far away.

100% of the time, once they sign on to speed and accuracy together, they get double or triple performance on the assessment quickly. 

We then repeat this over and over until the organization mindset and training changes and they lock in those big initial gains and incrementally get better and better. 

Sometimes they ask… “How do you prove they got better?”

The fundamental measures JMAP does do help but what really drives it home is when we do battle simulations where they fight their old selves and also threats in the assessments. We always see that units trained with speed and accuracy essentially win 100% of their battles with much fewer casualties. That drives it home.

That’s how I explain Scoring Tech at dinner parties, on airplanes, and when we onboard new non-prior-service employees.